Lost in Transition

As a leader have you ever wondered why your message does not reach the end of the organization? If you have, welcome to the club. The issue is that the original “Why” gets lost in the cultural telephone game and changes as it moves down through the company. Ultimately, the values and behaviors that drive the experience for the associates and customers are never heard or seen. What does that look like? In the case of retail, have you ever been a fan of a location but not the brand itself? It is hard to grow a company that has a brittle and diverse set of micro-cultures. Here are some ideas to start exploring to help “Your Why” stay the Why. The message…

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